Amsterdam is one of the most LGBT friendly cities in the world. The city and its people are known for their tolerant attitude toward pretty much anything. One could almost say the motto of our city is “leven en laten leven“, which means that as long as what you do does not harm anyone, you can do whatever you like here.
In many ways, Amsterdam is the birthplace of LGBT rights. Not only were the Netherlands one of the first Western countries to decriminalise homosexuality, the Mayor of Amsterdam also officiated the first same-sex marriage in the world back in 2001. The broad LGBT community makes for a city where pretty much anywhere you go, you will be welcomed with an open mind.
Amsterdam’s rich LGBT history continues to make the city a top attraction for LGBT travel to this day. Every year in late July/early August, Amsterdam Gay Pride is celebrated on the streets and canals of Amsterdam. This celebration of equality has become one of the most renowned Pride celebrations in the world. Alongside the “Koningsdag”, the national holiday of the Netherlands, Amsterdam Gay Pride is the biggest street celebration in the country, usually attracting over 500,000 people to the city.
While the activities around the city already began on the 28th of July this year, the celebration comes to a climax this upcoming weekend, specifically on Saturday the 4th of August. This is when the Canal Parade will happen, and the city will be booming with street parties. The floats will take off at 12:30 from Amsterdam’s Scheepvaart museum, and will make their way through the canals until they reach the Westerdok at around 17:00 and the parade comes to an end. After the parade, the street parties will continue, so the celebration does not end there!
At D’Juice House, we set tolerance and inclusiveness at the top of our priorities. We believe strongly in the motto that Amsterdam Gay Pride puts forward: “Be who you are, love who you want“. For this reason we want to take part in the celebration, and show our support and love for the LGBT community in the city this way.
On Friday, August 3rd, we want to kick off the Pride celebration at D’Juice House. As the weekend will be filled with celebrating and partying for many of you, we want to make sure to offer you the opportunity to stock up on Vitamins before the madness of the weekend starts. For this reason, we invite you to come join the party at D’Juice House between 1PM-8PM on Friday, and enjoy a 20% discount on our Juicy Menu (Sandwich & Large Juice of your choice). Just use the discount code PRIDE or show the Facebook Event as you order! As always, everyone is welcome and we look forward to celebrating with you all.
We wish you an amazing Pride Weekend, and we hope you all stay safe and enjoy yourselves to the fullest!